2018 Race Track Business Conference

December 5, 2018               
Indianapolis, Indiana

The annual Race Track Business Conference provides a platform for industry leaders to collaborate, analyze and conceptualize around the business of motorsports.

The sixth annual Race Track Business Conference will be returning to the Racing Capital of the World with its event at the Indiana Convention Center. This conference is in conjunction with the three-day PRI Trade Show which begins on Thursday, December 6 and continues to Saturday, December 8, 2018. The PRI Trade Show is the largest gathering of racing professionals in the world, with 40,000 buyers from 70 countries in attendance and over 1,200 companies exhibiting the latest advances in racing technology.

 

 

Why should you attend?

  • Networking with peers. The best and brightest from the motorsports industry gather in Indy.  Exclusive access in a conducive environment.  Once the show begins, everyone is busy with meetings.  Take advantage of quality time.

  • Encounter new vendors and suppliers. Meet with a wide range of professionals from every form of racing.  Learn about innovative products and services they are using at their track or in their series.

  • Insights from the experts. The most active professionals in motorsports must constantly adapt – hear about their experiences and how they view the economic challenges of our industry.

  • Educational opportunities. Learn the winning strategies from industry leaders.  Insights from actual events and facilities.  Gain exposure to new ideas and trends that will help you succeed.

  • Have fun. It is about the people – smile, laugh and learn. Lots of breaks and social time available to network.  Hear stories from the leaders who developed the talent that makes racing our careers.

 
 
 

When: Wednesday, December 5, 2018 | 8:00am - 5:00pm

Where: Indiana Convention Center, 100 South Capitol Avenue, Room 201 – 203, Indianapolis, IN, 46225

Includes: 

Dress Code: Business Attire

 

 

About Race Track Business Conference

The annual Race Track Business Conference (www.racetrackbusinessconference.com) provides a platform for industry leaders to collaborate, analyze and conceptualize around the business of motorsports. Shared insights from all forms of racing creates dialogue and interaction in a unique intellectual environment.

About National Speedway Directory

National Speedway Directory (www.speedwaysonline.com) is an information source for the motorsports industry. Published annually since 1975, the publication lists information on tracks, sanctions, publications, museums, and race schedules. In addition, they are the developers of Track Guide, a mobile app for the iPhone and android.

About Performance Racing Industry

Performance Racing Industry, (www.performanceracing.com) monthly business magazine, is recognized as “The Voice of Racing Marketplace.” Targeted at the racing trade, PRI connects manufacturers of racing products and technology with the distribution channels of retailers, builders, distributors, and teams. The PRI Show is the world’s largest auto racing trade show.

 

Registration Now Open

Conference Registration includes:  

  • Name badge & credentials 
  • Registration Packet
  • All conference sessions
  • Access into the PRI Trade Show

 

General Admission:  $250

REGISTRATION IS LIMITED, CLOSES DECEMBER 5th 

You can learn more about the conference here

** Please note, conference fee does not include travel and hotel accommodations

Walk-up registrations will not be accepted. Please register online in advance.

 

2018 Race Track Business Conference Agenda

Note: Agenda will be announced as we get closer to the event. This is not guaranteed and could change. 

 

8:00 – 9:00 A.M. Breakfast / Registration

9:00 – 9:15 A.M. Welcome and Opening Remarks

9:15 – 10:00 A.M. Session I – Event Operations
Shows vs Races – Entertainment vs Competition – What does it take to put the big event on?  Fans choice – which do they prefer?

  • Laura Cooper | Owner | Cooper Consulting
  • Tom Deery | COO | World Racing Group
  • Kendra Jacobs | Director of Marketing | Knoxville Raceway
  • Randy Lewis | World’s #1 TrackChaser

 

10:00 – 10:45 A.M. Session II – Sports Betting

Now Legal – What is the current status of gambling on sports? Who will benefit? How will racing monitor the activity?

  • Jimmie McMillian | Senior Corporate Counsel | Indianapolis Motor Speedway
  • Wes Zirkle | Attorney | Keller Macaluso LLC

 

10:45 – 11:00 A.M. Morning Break 

11:00 – 11:45 A.M. Session III – Event Security

Protection – How to prepare for large events? What lessons can be learned from actual incidents? Working effectively with the authorities.

  • Lauri Eberhart | Attorney | Apollo Sports Law Group
  • David Froscheiser | President | Security4Sports
  • Shaun Johnson | Executive Director of Operations | Charlotte Motor Speedway
  • Jason Rittenberry | Managing Partner | MSG Strategy

 

11:45 – 12:30 P.M. Session IV – Future of Racing

Keeping it Relevant –  Are evolution and innovation – the keys to success? Can motorsports survive as a testing ground and marketing platform?

  • Maddie Komar | Communications Coordinator | Sunday Management
  • Ralph Sheheen | President | Turn 3 Media, LLC
  • Ken Ungar | President | Charge Sports Marketing
  • John Waraniak | Vice President | SEMA

 

12:30 – 1:30 P.M. Lunch – Keynote Speaker

Motorsports – A European Perspective – Government initiatives threaten the industry – What are they and how to respond.  How to diversify and expand into new sectors.

  • Chris Aylett | CEO | Motorsport Industry Association

 

1:30 – 2:15 P.M. Session V – Esports

Gaming – Competition or Entertainment – How big is it? How can we become part of the business?

  • Jim Liaw | President | Formula Drift
  • Chris Myers | Director – Sales and Marketing | Charge Sports Marketing

 

2:15 – 3:00 P.M. Session VI – Sales and Marketing | Charge Sports Marketing

Road courses – What is the current status and future outlook?  Public or private – can both be accommodated?

  • Mark Basso | President | Autobahn Country Club
  • Brad Oleshansky | CEO | M1 Concourse
  • Jeremy Porter | CEO | Atlanta Motorsports Park

 

3:00 – 3:15 P.M. Afternoon Break

3:15 – 4:00 P.M. Session VII – Sports Finance

Money – How much do we need ? Being creative – finding new sources.

  • Will Hall | Managing Director | Game Point Capital
  • Dr. Lynn Lashbrook | President | Sports Management Worldwide
  • David Morton | Vice President | Fifth Third Bank – Motorsports

 

4:00 – 4:45 P.M. Session VIII – Media 

Storylines – Getting the word out. Which audience are we trying to reach? Platforms – which works best?

  • John Kilroy | Chief of Content | Epartrade
  • Bob Pockrass | Reporter | ESPN.com
  • Ralph Sheheen | President | Turn 3 Media

 

4:45 P.M. Networking Reception

2018 Speakers Include:

  • Mark Basso | President | Autobahn Country Club

  • Tim Frost | National Speedway Directory

  • Dr. Lynn Lashbrook | SMWW President

  • Laura Cooper | Owner | Cooper Consulting

  • Tom Deery | COO | World Racing Group

  • Lauri Eberhart | Attorney | Apollo Sports Law Group

  • David Froscheiser | President | Security4Sports

  • Will Hall | Managing Director | Game Point Capital

  • Kendra Jacobs | Director of Marketing | Knoxville Raceway

  • John Kilroy | Chief of Content | Epartrade

  • Maddie Komar | Communications Coordinator | Sunday Management

  • Randy Lewis | World’s #1 TrackChaser

  • Jim Liaw | President | Formula Drift

  • Jimmie McMillian | Senior Corporate Counsel | Indianapolis Motor Speedway

  • David Morton | Vice President | Fifth Third Bank Motorsports

  • Chris Myers | Director – Sales and Marketing | Charge Sports Marketing

  • Jeremy Porter | CEO | Atlanta Motorsports Park

  • Jason Rittenberry | Managing Partner | MSG Strategy

  • Ralph Sheheen | President | Turn 3 Media

  • Ken Ungar | President | Charge Sports Marketing

  • John Waraniak | Vice President | SEMA

  • Wes Zirkle | Attorney | Keller Macaluso LLC

Questions? 

Email: https://www.sportsmanagementworldwide.com/request-more-info

Call: SMWW - 503-445-7105 or 888-952-4368

 

Internships:

SMWW offers sports internship opportunities throughout the year in both our Portland, Oregon and Gloucester, England offices.  Visit this page for more information. SMWW conducts interviews at SMWW Career Conferences.

 

SMWW Sports Career Conferences

See other SMWW Sports Career Conferences listed here.